Even though “datafication” was coined in 2013, it remains highly relevant. It
seeks to transform social behavior into quantifiable data by applying
sophisticated mathematical analysis instead of simply converting analogue
information into digital format, as is the case with digitization. In this post, we
will discuss what is datafication and why it is the future of business in 2023.
In addition, datafication is about more than just data collection and analysis; it
also involves improving the quality of our daily lives in productive, insightful, and
pleasurable ways.”Datafication” lacks a definition or has not yet entered
dictionaries. And yet, it is a term we hear frequently these days. What it means
is everything, from our actions to our thoughts, is being quantified numerically
and transformed into “Data.”Everything around us, from sports to finance to
entertainment to healthcare, is being converted into data. For instance, we
generate data whenever we make a phone call, send an SMS, tweet, email, use
Facebook, watch a video, withdraw money from an ATM, use a credit card, or
even pass a security camera
TEMOK.
David Max
Posted on April 26, 2023 5 min read
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What is datacation, and why is it the
future of business in 2023
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